Do you want to become a master of Instagram, here’s a few Instagram DOS and DON’TS to get your business on the right track.
Instagram Dos and Don'ts
DO use high quality photos and with a consistent style. Feel free to edit your photos but use a set of similar filters to make for a more professional feel.
DO use hashtags to categorize your content. You can also use hashtags to track content generated by your users or for a contest even.
DO design beautiful quotes and share them in your Instagram feed for variety. If you don't want to use Photoshop, there's plenty of apps you can use to produce them. Plus, #quotes can make for a great hashtag to get additional views throughout the platform.
DO use hashtags to categorize your content. You can also use hashtags to track content generated by your users or for a contest even.
DO design beautiful quotes and share them in your Instagram feed for variety. If you don't want to use Photoshop, there's plenty of apps you can use to produce them. Plus, #quotes can make for a great hashtag to get additional views throughout the platform.
DO follow users in your niche and interact with them. After all, Instagram is a "social" network, so be social!
DO share behind-the-scenes of your business, sneak peeks of upcoming releases. This will give your followers a little insight inside your brand and humanize it for the better.
DO share behind-the-scenes of your business, sneak peeks of upcoming releases. This will give your followers a little insight inside your brand and humanize it for the better.
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DON’T post more than 1 to 3 times a day and avoid posting several photos in a row. Space out your posts.
DON’T neglect to write a good bio for your account and don’t forget to include the link to your website in your Instagram profile.
DON’T forget to add a caption for every post! Instagram isn’t only about hashtags, captions matter, so put some thought into them and above all, don’t forget to engage: ask questions for instance.
DON’T neglect to offer a reason to follow you. You are a brand, not friends or family. So followers will expect rewards from time to time. A contest, a promotion, goodies… Sharing valuable content is key.
DON’T forget to add a caption for every post! Instagram isn’t only about hashtags, captions matter, so put some thought into them and above all, don’t forget to engage: ask questions for instance.
DON’T neglect to offer a reason to follow you. You are a brand, not friends or family. So followers will expect rewards from time to time. A contest, a promotion, goodies… Sharing valuable content is key.
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